Cathren Kayce Resume
I'm a business professional and marketing consultant with over 10 years combined experience in marketing, sales and business development.
Sales and Marketing Consultant
Lincoln Property Company, Highlands Ranch, CO
November 2022 - Currently
Leasing consultant responsible for managing all aspects of the leasing process, including touring and leasing apartments, preparing lease paperwork and assisting to ensure a smooth move-in within a high volume multi-family apartment community. Process applications, prepare and review lease agreements and renewals. The position requires expertise of the area in order to sell prospects on living within the community. Requires the ability to manage a fast-paced environment with poise and professionalism under pressure. In addition, the position requires the ability to explain and calm situations verbally with tenants to a positive conclusion.
Tech Sales - Fellow
Springboard
November 2022 - Currently
Springboard is a Tech Sales 12-week Bootcamp that includes 180 hours of education from industry leaders, hands-on practice, guidance, and course material for mastering the core competencies of a Sales Development Representative, including:
- Execute critical tech sales fundamentals including pipeline development, stakeholder research, and effective engagement strategies, prospecting, lead generation, SQLs.
- Creative outreach, video outreach, vocal tone, empathy, generate interest with curiosity gap, conducting qualification calls and handling objectives.
- Consultative sales and problem solving .
- B2B, CRM, SQL, SaaS, Business Development, & Sales Development
Marketing Consultant
Manager & Woo, Ltd., Highlands Ranch, CO
January 2020 - Currently
Consulted with companies to identify marketing and branding needs. Developed creative and strategic marketing plans for clients that drove sales and increased revenue through implementing marketing initiatives, including website creation, marketing improvement, marketing campaigns, concepts, content and collateral development, brand creation and management. Manage third party vendors such as graphic designers, web developers, photographers, videographers, editors and printers to ensure quality results.
Leasing Consultant (Contract)
Career Strategies, Inc., Denver CO
February 2020 - November 2022
My role as a leasing consultant required me to be dependable, agile and adaptable with Career Strategies' clients. Over the course of two years I worked at multi-family properties ranging from 1100 units to 100 units and from luxury to low-income housing. I worked at properties managed by Greystar, Avenue Five Residential, Mission Rock Residential and others.
- Meeting potential renters and guiding them on tours of available units. Following up on leads for potential renters.
- Performing background checks, credit checks and other responsibilities to see if prospective renters are qualified.
- Preparing leasing documents for potential renters using property standards and regulations.
- Handling the collection of rent payments, security deposits and application fees.
- Keeping residents informed of any changes to rental agreements or upcoming property issues.
- Building a rapport with current tenants to give them personalized service.
Skills required:
- Interpersonal skills for developing personal connections with prospective renters, keeping current renters happy and reducing turnover.
- Communication, including verbal and written skills, are essential to the lease development functions of a Leasing Consultant, including answering tenant questions and expediting the lease application process.
- Ability to translate financial and legal real estate terminology into common language.
- Attention to detail for managing all aspects of lease terms, including conflict resolution, move-in procedures and financial transactions.
Project Manager (Contract)
Verizon, Lone Tree, CO
May 2022 - October 2022
My role as a project manager tracked and drove network site development projects and activities needed to build out the Verizon Wireless 4G and 5G networks.
The Pre-RTC (Ready to construct) Project Manager, runs online meetings and tracks current and new projects for In-Building construction, C-RAN construction and Cell Power and Grounding construction and maintenance. The Project Manager role requires working directly with Construction Engineers, Equipment Engineers, RF Engineers, Transport Engineers, Real Estate Specialists and other Project Managers as well as management to drive, manage and create projects as needed.
Projects included;
- Major U.S. Airports
- Sports Stadiums
- Amphitheaters and Arenas
- Hotels and Casinos
- School and Universities
- Programs and Services
Senior Small Business Consultant
Aurora South Metro SBDC, Aurora, CO
August 2019 - January 2020
Provided consulting to existing and start-up business owners and entrepreneurs on the topics of business start-up, marketing and business planning. Assisted clients in identifying marketing needs and branding implementation. Reviewed business and marketing plans. Sought out on a weekly basis by leadership team for ideas and feedback on topics from marketing, to workshop development. Developed curriculum and taught workshops specifically;
- Making Cents of Marketing
- Fired-Up: I Want to Start a Business
- From Business Model to Business Plan
- Start-Up: Launching Essentials and;
- Start-Up: Marketing Essentials.
Marketing Consultant
Digg Marketing
September 2012 - August 2019
Spearheaded client projects to develop strong and sustainable foundations, creating and launching several strategic operational, marketing and business initiatives.
Key Accomplishments
- Enabled a $10 million revenue increase over a 4-year period, for engineering firm, by securing input from key stakeholders and developing an innovative marketing plan that emphasized a rebrand strategy and implementation roadmap. Amset, Inc has since been sold to Rimkus.
- Increased revenue 30% within 3 months, with continued growth thereafter, for moving company, by developing and implementing a strategic marketing plan which led to a re-brand, new website, and business development initiatives. Visit company's website here https://myseniormoves.com/
Confidential marketing and advertising company offering offset printing and marketing services.
- Developed corporate brand identity and new service identification for 4 million-dollar printing business.
- Formulated and created collateral collection following identification process and content development. Marketing foundations significantly supported sales efforts, contributing to a 30% growth year-after-year thereafter.
Confidential residential home services and property management services firm.
- Generated a 300% increase in revenue within first two years of a 6-year contract.
- Successfully secured multiple contracts valued at $350,000.
- Enabled the achievement of client’s valuation targets, successfully creating a sellable company after 31 years in business.
Confidential management consulting firm.
- Enabled a multi-million-dollar contract by collaborating with the corporate energy executive (CEO), developing re-brand strategy and roadmap, including content development and website launch.
Confidential digital publishing company.
- Produced large-scale sales event to promote emerging technology solutions to high-tech clients in a forum venue; featuring leading industry experts and keynote speaker.
- Event ranked as highly successful by company executives generating $2.5 million in revenue 30 days post-event, exceeding 1st and 2nd quarter sales goals.
President - Director of Business Development and Marketing
Firefighter Knowledge, Inc.
March 2008 - September 2012
Led and managed the creation, branding, marketing, and launch of multiple training videos with a $100,000 budget. Directed the production process, including script development, scouting and the contracting of production companies, as well as the oversight of marketing, distribution, and sales.
- Increased sales 40%, over a 2-year period, by negotiating sales contracts with retail distribution outlets and exhibiting product at seminars, conferences and national trade shows.
- Successfully launched product and developed marketing strategies to sell and distribute across multiple national and international channels for fire department and municipality personnel training.
- Secured large magazine coverage and increased media relations, including podcasts, by developing engaging press releases.
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